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2013 Online Video Marketing Survey Results and Trends Report

Third annual in-depth study based on survey results from over 600 marketing professionals reveals how online video is being used by businesses for their marketing communications initiatives.

2013 Video Marketing Survey Data Highlights

Online Video has become an increasingly important part of the marketing mix and marketing budgets for most organizations. The third annual 2013 Online Video Marketing Survey of over 600 marketing professionals reveals that:

  • 93% of marketing professionals are using online video for marketing and communications in 2013
  • 84% are using video for website marketing
  • 60% are using video for email marketing
  • 70% are optimizing video for SEO
  • 70% of surveyed marketers said they will increase spending on video marketing in 2013
  • 82% of surveyed marketers stated that video marketing has had a positive impact on their business or organization


To download The 3rd Annual Video Marketing Survey and Trends Report, please fill out the information below