Flimp Media In the News

Flimp Media Introduces PLANselect, an Employee Benefits Decision-Support Tool

New Partnership with Clearview Logix Helps Flimp Expand Its Suite of Products for Employee Communications Leveraging Video and Multimedia

Flimp Communications, a leader in digital HR and employee benefits communications, announced today the availability of PLANselect®, a web-based employee benefits plan decision-support tool. Developed by a physician and other industry experts at Clearview Logix, it helps employees choose the health plan that will likely result in the lowest overall cost and best value given anticipated medical needs. After answering a few multiple-choice questions, the proprietary algorithms provide a personalized financial analysis and plan comparison, which considers premiums, employer HSA contributions and expected out-of-pocket costs (co-pays, deductibles).

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Flimp Communications Offers Complimentary High-Deductible Health Plan and Health Savings Account Video to Employers for Employee Benefits Education and Open Enrollment

Tracked Video Postcard Email Solution Also Available to Educate Employees about HDHPs and HSAs

Flimp Communications, a leader in digital HR and employee benefits communications, announced today the availability of a complimentary explainer video to help corporations educate their employees about High-Deductible Health Plans (HDHPs) and Health Savings Accounts (HSAs) for upcoming benefits plan enrollment.

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Employee Video Communications Program for Benefits Enrollment and Workforce Communications Announced by Flimp Media

Video email postcard campaigns generate employee engagement and response rates averaging over 70 percent

Flimp Communications, a leading developer of human resource videos and internal communication tools, has announced a new employee video communications program for corporate HR departments. The turnkey solution for HR communications combines fast, easy production and low-cost ownership of customized animated videos together with self-tracking video email postcard and multimedia microsite campaigns that significantly improve digital employee engagement and response rates based on dozens of case studies.

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Flimp Launches Disruptive HTML5 Video and Multimedia Content Communications Platform for Professional Communicators and PR Firms

Cloud software tools enable users to create, share and track digital video postcard and microsite communication

Flimp Media, Inc., developers of MITX Award–winning cloud video and multimedia software tools for marketing, has just released FLIMP®, an HTML5 video and multimedia content communications platform for corporate professionals and PR firms. FLIMP is an AWS cloud SaaS platform that enables users to quickly and easily create, host and distribute self-tracking interactive video email postcards, brochures and microsites that render perfectly on all mobile devices. The platform’s analytics tools provide users with instant engagement and response reporting for campaigns and individual viewer activity. The software tools are super easy to use, integrate seamlessly with most internal email systems and require no programming or IT department support.

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Show, Don’t Tell: How Video Marketing and Communications is Swamping The Internet

More than 35 years later, it’s digital video - particularly on mobile - that is changing everything again. Video will account for 80% of all internet traffic by 2019, up from 64% in 2014, says technology giant Cisco. The Web Video Marketing Council says online video has become a crucial part of the sales and marketing programs for most business-to-business (b2b) organizations, with 96% of those surveyed saying they now engage in video content marketing.  Chip Arndt, executive vice president at Flimp Media, a video solutions production company, says: “Video is growing and will only get bigger because people are visual by nature. Videos convey an enormous amount of information quickly, concisely, and in a fun way that is easily measurable.”

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Flimp Media Named Top 10 Global Web Video Production Company

10BestProduction names Flimp Media a 2016 top 10 video production company. Flimp is an expert in online video solutions for SMBs, nonprofits, and Fortune 1000 companies. Flimp creates online video content for business video marketing, testimonial videos, mobile video marketing, and HR and corporate professionals for year-round employee communications using video and video postcards. Flimp’s video production expertise includes: animation, motion graphics, live-action & on-location shoots, and whiteboard videos. Explainer videos also are examples of Flimp’s expertise, which can be distributed on YouTube, Facebook, LinkedIn, Instagram, websites and in intranet portals. Flimp’s case studies and client portfolio demonstrate video marketing prowess that set trends. 

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Form 1095-C Explainer Video Offered at No Charge to Employers and Benefits Brokers to Help Communicate New ACA Tax Requirements to Employees

Flimp Communications, http://www.flimpcommunications.net/, a leader in digital HR and employee benefits communications announced today the availability of a complimentary explainer video to help organizations educate their employees about the new IRS 1095 tax regulations mandated by the Affordable Care Act (ACA). The 1095-C animated educational video is being offered free of charge to interested employers and benefits consultants with the option to distribute it by email within a mobile-compatible interactive video postcard. Flimp is also making available a detailed 1095 FAQ document, which answers most of the questions employees may have about the 1095-C form and tax-reporting requirements.

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The Web Video Marketing Council Announces the Release of its 2015 B2B Video Content Marketing Survey Results

The Web Video Marketing Council, in partnership with Flimp Media, Inc and ReelSEO, has released its 2015 B2B Video Content Marketing Survey Results. The fourth-annual survey consisted of 25 questions about online video production and video marketing practices; more than 350 marketing, agency and executive professionals participated. The report provides valuable trends data and insights into how B2B companies are using online video for sales and marketing, including branding, lead generation, social media, mobile marketing, email marketing, search marketing and paid online advertising.

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Flimp Media CEO, Wayne Wall, to Speak with Informatica Senior Benefits Manager at 2015 Employee Healthcare & Benefits Congress

Flimp Media CEO, Wayne Wall, will speak with Informatica Senior Benefits Manager, Christine Wheeler at Employee Healthcare & Benefits Congress, September 27-30, 2015 in Orlando, Florida. Join Flimp Media and Informatica to learn how “Using Trackable Video + Multimedia Communications to Optimize Employee Engagement for Benefits Enrollment & Product Education” and deepens employee connections with their employer. Click to learn more about HR, Benefits and Employee Communication solutions, this session, and Employee Healthcare & Benefits Congress.

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Employee Benefits Video Response Rates Average 94 Percent in 40 Large Employer Campaigns

New Case Study Report from Flimp Media Shows Video Email Postcards Highly Effective for Employee Benefits Communication

A new employee video communications case study report was released today that highlights results from 40 employee benefits annual enrollment campaigns conducted with 27 large US employers using interactive video postcards.

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Ready for Your Close-Up?

5 key success factors for B-to-B online video marketing

Here are five key factors that B-to-B marketers need to consider when incorporating online video into their direct marketing strategies, whether it be for inbound website and SEO marketing or for outbound email and mobile video marketing for lead generation.

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Cross-Channel Marketing Opportunities for Online Video

We've come to associate virality with a massive view count on a single channel, so is it any wonder, then, that brands and marketers place such a huge importance on one or two video-sharing sites?

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2013 Video Trends Report, 93% of Marketing Pros Are Using Online Video

It's that time of year when many predictors come with their crystal ball and tell us what the video marketing expectations are for 2014.

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Marketers Boost Their Use of Video In Email Marketing, Social, And More

While ad spending often attracts the lion's share of attention in online video, let's not forget that video is a marketing tool, too.

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3 tips for using video in email marketing

Video is now a significant part of the marketing mix, with 93% of marketing professionals using the technology this year, according to a new report co-sponsored by ReelSEO, The Web Video Marketing Council and Flimp Media.

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As Barriers Tumble, Video Marketing Adoption Grows

In recent years, the costs of video production have dropped tremendously thanks to digital technology, while the barriers to distributing video content have also fallen, owing to the internet.

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Survey: 60% of Marketers Using Video in Email

The Web Video Marketing Council (WVMC) has released its 3rd annual report on online video marketing showing that 93% of respondents are using online video for marketing, up from 84% in 2012.

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More Marketers Using Video in Their Email Campaigns

Marketers are using video to support their marketing efforts in a number of areas, find the Web Video Marketing Council, ReelSEO and Flimp Media in a new study [download page], with the vast majority reporting positive effects.

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Flimp5 Simplifies Trackable Multimedia Content

Multimedia content is used to address consumers by businesses, political campaigns, and many other organizations.

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The kids are alright: Branding for youngsters

Brands spend plenty of time and money building up a picture of who their customer base is and should be.

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Corporate Video - The Worldwide Billboard

Communicating your enterprise: video marketing and the challenges of transmission.

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How to Use Video Content to Drive Awareness, Leads, and Sales: A Guide

Throughout 2012, video marketing for B2B businesses undoubtedly showed an upward trend in both effectiveness and popularity, and most industry observers expect this to continue into 2013 and beyond... Read the full article

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To Video or Not to Video?

Once upon a time, notes Ryan at the MarketFish blog, email was the pinnacle of cutting-edge online technology. But that was then and this is now....

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Video email marketing: 5 ways to make it perfect

Many email marketers are well aware of the power of video to drive customer engagement as an integral part of their newsletters....

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YouTube/Video Top Area for Increased Social Media Marketing

YouTube (and/or other video sites) is the top area where marketers plan on increasing their social media efforts...

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Video Email Marketing Boosts CTR, Purchasing Behaviors

Online video has moved to the mainstream: 81% of senior marketing executives now use online video content in their marketing programs...

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Q4 2011 Video Marketing Survey Shows 81% Have Used Online Video in Marketing

According to the Q4-2011 Online Video Marketing Survey and Video Trends Report published by the Web Video Marketing Council and Flimp Media...

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B-to-B : Video, the Last Frontier

I received my DMA:2011 Conference and Exhibitionmagazine for the big annual event in Boston this year. I scanned the 31 direct marketing topics the event would cover...

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Generate Leads with Video

Video is a powerful marketing tool to generate leads and help your business grow...

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Part 3 - Best Practices for Using Online Video for Generating Sales Leads

Ritter: Wayne, earlier we talked about different strategies used for branding and marketing versus applications for generating sales leads...

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Part 2 - Using Online Video for Generating Sales Leads

Ritter: Wayne, I know that Flimp Media is a provider of a platform for using online video brochures for many applications, and you believe it is particularly effective for companies looking to generate qualified sales leads...

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How Online Video Benefits Communications Initiatives

Almost every HR professional and benefits manager today is looking for ways to improve the effectiveness and reduce the costs associated with their communications programs, when rolling out new benefits programs and educating employees about their options....

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8 Cool New Social Startups

If there's any doubt that social media is just a trend, the startups that are launching around the country are quickly squashing that idea....

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101 Online Video Stats to Make Your Eyes Glaze Over

There's a pretty good chance you just finished watching one before you arrived here....

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Create Interactive Video Brochures With Flimp Media

Want to convert more leads into customers? Silly question....

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12 Reasons to Start Shooting Video Today

B2C marketers are not alone in jumping aboard the video marketing bandwagon.....

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E-mail Marketing and Video: 5 Ideas and Apps

Video as a marketing tool is popular and proven; people routinely click through after watching.....

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Video-Based Email Marketing Growing, Despite Challenges

Nearly three-quarters of marketers (73%) say integrating video with email marketing increases click-through rates (CTR), and fully one-half are now using video in their email marketing programs, according to a survey from the Web Video Marketing Council.....

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The Battle For Your Inbox - Is Video Email the Next Wave?

As email inboxes become more and more crowded, email marketers are being challenged to find new ways to increase open rates, engagement time and response rates...

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The 2010 Video Email Marketing Survey and Industry Trends Report

The 2010 Video Email Marketing Survey was conducted by the Web Video Marketing Council, Flimp Media and Exact Target to better understand and identify the trends and practices driving the increased use of video with email marketing...

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Learning from Big Boys

Using videos in email is starting to gain grounds among marketers...

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Tips for Launching a Video E-mail Campaign

Why wait for viewers to seek our your videos when you can send those videos to your viewers, instead? Launching a video e-mail campaign gives you a new way to repurpose your videos and to draw in new customers....

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Inbox Insider: Video e-mail marketing on the rise, with hurdles

The use of video in e-mail marketing is growing, but it also presents a range of challenges for marketers...

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The Challenges of Bringing Video to Email Marketing

Marketers enthusiastic about video's appeal...

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50 Percent of Marketers Already Using Video With Email

Fifty percent of respondents to a recent survey of more than 200 interactive marketers said they're already using video within their email campaigns, and an additional 24 percent are considering doing so...

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TMCNet Business Video Spotlight

Feature Interview with Wayne Wall, CEO of Flimp Media with analyst Paul Ritter of Interactive Media Strategies...

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Marketers Say Video Increases Email Click Thrus, Sales

The new 2010 Video Email Marketing Survey and Industry Trends Report shows that 73% of marketers believe video increases email click thru rates and consumers are more likely to buy after viewing an email campaign that incorporates video...

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Flimp It!

People spend an average of 1.5 minutes with video emails as opposed to 8-10 seconds on traditional email marketing...

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Improving Your Email Marketing Strategy Through Video

Most of you have either seen or read about Old Spice's groundbreaking social media campaign (if not, check it out - you won't be disappointed)...

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New Email Marketing Strategy

You already know that video is one of the most engaging forms of media and entertainment today...

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"Flash" Increases Benefits and Wellness Program Engagement

Recently Employee Benefit News discussed the benefits of a multi-media marketing strategy including 'Flash' presentations to better engage and educate employees on key Benefits (including corporate wellness programs).

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Salsa Market open for business!

As recently intimated, we debuted today the 

Salsa Market

, an app store for the progressive movement...

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An E-motional Call to Action

United Way of Massachusetts Bay and Merrimack Valley used video-embedded e-mails to better promote an event and cut costs in the process...

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Get your video on

Over the next few weeks, we'll be launching several new available features for Salsa, provided by our development partners through the Salsa Marketplace. The first of these new features is the ability to embed video in emails to your constituents with Flimp Media...

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Using video in email marketing: possibilities and challenges

Studies, mainly by ESPs, have shown that using video in email marketing might have a positive impact on conversion and recipient engagement...

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Don't Read E-mail. Watch it.

United Way of Massachusetts Bay and Merrimack Valley in Boston had a problem. The non-profit wanted to boost attendance and donations for its annual Women's Breakfast event -- and cut down on marketing costs at the same time...

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Cover Story: E-mail's Video Renaissance

Sipping Chianti and dreaming of a vacation while tapping away on the computer at home, the wistful may seek images of that idyllic Italian wine region. Seconds later, the heart warms at finding Ca di Pesa , a vacation villa in Chianti, Tuscany...

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Not just a "Flash" in the pan

Tatic to dynamic, headache to pain reliever, Wayne Wall is looking to transform the way employers communicate benefits through technology - and the CEO of Flimp Media, Inc. believes Flimp's "video landing pages" are the answer...

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4 tips for video e-mails

In the age of YouTube, everyone knows there's nothing like great video to grab someone's attention...

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The Best Email Marketing Services List for Business on the Planet

Pretty brave claim to say this is the best email marketing services list on Earth?...

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Open enrollment made easy

Flimp Media offers brokers and advisers a turnkey solution to improved benefits communication through an easily trackable online platform...

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Metrics-driven Video Email

Flimp Media, a rich media solutions provider targeted at direct marketers, and iPost, an email services and predictive analytics solutions provider...

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Companies launch new ways to deliver video e-mails in marketing campaigns

The ability to run video files in e-mail marketing campaigns is reaching new levels, with video technology companies including Flimp Media Inc. and Liveclicker Inc. working with e-mail services providers to offer new marketing applications...

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Delivra partners with Flimp to provide video e-mail

Indianapolis-E-mail marketing software provider Delivra announced it is partnering with Flimp Media, a developer of online video marketing and viewer analytics solutions, to enable its clients to embed and track video in e-mail messages...

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Partnerships clear the way for video in e-mail marketing

Industry experts have chatted about using video in e-mail marketing for years, but the technology was held back by deliverability and bandwidth issues....

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Another ESP goes for the combination of email marketing and video

Last week, at MarketingSherpa's Email Summit '10, ESP iPost announced a partnership with rich media developer Flimp Media....

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Flimp Media, iPost partner for video email

When it comes to online video many marketers want it but few know exactly what to do with it. A partnership between rich media developer Flimp Media and email analytics firm iPost could help by giving marketers a simple way to integrate email and video...

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Six Ways to Produce Online Video on a Budget

Online video is hot. (Yeah, and people gamble in casinos, I know; what a profound observation of the blatantly obvious.) ...

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Nuts & Bolts - Tech Talk : Engagement Tracking

Hopkinton, Mass.-based Flimp Media says its recent integration of its landing page platform with more than 20 e-mail marketing services allows marketers using Flimp's video marketing and analytics to track viewer engagement...

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Join The Video Revolution

Have you seen the cool video on my web site about internet marketing? If not, you can watch it at www.marketvolt.com/video...

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Flimp Video and SEO for Flash

Marketers have long struggled with what to do with flash. While there has been some headway made on the part of search engines to better index this content, it remains (for the most part) siloed entirely....

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Flimp Media Video App Lets Employers Communicate

A new online video communications application from Flimp Media enables insurers and employers to communicate insurance and health care related benefits to large employee populations....

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Linked Landing Pages Deliver Bigger Benefits

Tying an online ad or piece of email marketing directly to a customized landing page that acknowledges the communication and has a specific call to action can improve lift by 40% and is a necessity for marketers...

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Business Video:  Why YouTube is Good But Not Good Enough

Youtube is one of the most popular places to host video. It's free and with millions of users all in one place, it's a great place to be seen. However, Youtube and other video sharing services have their limitations....

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ROI, New Options for Video Email Marketing

A business case - complete with tangible ROI - for video email marketing is taking shape, accompanied by new offerings in the marketplace. However, because this rich multimedia twist on traditional email is relatively new...

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Flimp Integrates With 20 Email Service Providers

On-demand video marketing provider Flimp has completed its integration of its FLIMP video landing page solution with over twenty popular email marketing services including Exact Target, Constant Contact, Silverpop, Vertical Response, Eloqua, YesMail, Convio and iContact...

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Software Review:  Flimp - Flash Development Tool without the Programming Knowledge

So I was given the freedom to demo and review a powerful Flash development tool called Flimp. If you visit Flimp's website they describe their product as video marketing, but after playing with the software for a few weekends and talking to others this is only a part of what their service is capable of. ...

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How to Use Video Analytics Tools to Track Your Customer's Online Behavior

In the past, measuring the effectiveness of online video down to the ROI level was impossible. But today, new technologies allow marketers to track viewer behavior down to the movement of his or her cursor...

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Are Video Landing Pages Effective?

There has been a lot of buzz lately in the interactive marketing world about the integration of web video and analytics with email marketing campaigns. One of my clients recently proved that email and video landing pages are successful if done right . . .

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Video Email: 8 Recommended Practices

The first half of our look at video in email reviewed those scenarios where video makes sense as email content. Now let's get down to some specifics. What tricks, traps, tactics and practices do our five video experts have for us? ...

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Video Email: When to Use It

A year ago you might have asked "can we put videos into emails?" Today, the question is more sophisticated: should we use video and, if we should, how? To provide some answers, I picked the brains of five video email experts representing a mix of technologies and perspectives . . .

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Metrics-Driven Video Email Marketing

Flimp is a solution that allows you to create, distribute, and track video content in your email and landing page marketing. They are working with ExactTarget through the Extensions Network, a program in which applications that integrate with the ExactTarget application are made available to users . . .

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37 Essential Viral Video Tips, Posts and Sites

There is a lot of information and people on web talking about web video marketing and viral video. As you know, though, there's no easy route to web video success. But for someone who wants to learn as they go, here's a collection of links that will put you in the right direction. And, every good video needs direction . . .

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Startup Watch: Five you should follow

As part of each week's Startup Report, Mass High Tech highlights five startup companies, and their business goals, that are profiled in the New England Tech Directory. For guest access to these directory listings, visit the following companies . . .

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Web Video Meets Email Marketing

Time to take another look at video email. Will 2009 be the year for video email marketing to catch fire? A few years ago, video email was the highly anticipated "next big thing" in email marketing. Then it faded away, as ISP and email client security issues dashed the hopes of streaming video into the inbox, much to everyone's dismay . . .

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Getting Your Videos Seen and Heard - Q&A with Flimp

What's the best way to get people to see your videos on-line? With vast size of the internet, web video marketing can sometimes feel like sending out a message in a bottle and throwing it in the ocean. And if that person at the other end does see the video what do you want them to do next? . . .

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Story Pitch Winner: FLIMP Media Inc., Hopkinton

Online videos are all the rage these days, whether it's for fun on You Tube or for direct marketing e-mail campaigns. But when a company wants a direct marketing video campaign, they usually find it's an expensive exercise to hire someone with the right skills to help them execute the campaign . . .

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Print It. Film It. Post It.

As blogs, wikis, video podcasts, YouTube, Facebook, Myspace, and other tools of Web 2.0 make their way into the world of higher education, marketing professionals are searching for ways to creatively incorporate these new tools into traditional styles of marketing and still catch the fast-moving attention of the Millenials . . .

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Blog Pitches: Good, Bad and Ugly

In How To Pitch To Bloggers, Laura Moncur tells PR and marketing people what she really thinks regarding what works, and what doesn't, when trying to persuade her or any other blogger to write about your product, service, organization, announcement, cause or candidate . . .

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Flimp Web Video Platform for Leadership Marketing

Flimp Media, announced today the release of its patent pending FLIMP� web video marketing and analytics solution for corporate leadership marketing and communications . . .

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Flimp Launches Web Video Email and Analytics Platform

Flimp Media, announced today the release of its patent pending FLIMP� web video marketing and analytics solution for corporate leadership marketing and communications. The FLIMP® technology enables marketers and communicators to quickly create, distribute and track interactive video microsites for promoting all types of leadership communications for promoting events, speaking engagements, books, and webcasts without any programming or technical skills . . .

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Startup eases road to rich media Web advertising

In the past, when Mark Hollister needed to market one of his company's luxury villas in Italy to a potential customer, it meant putting together an expensive portfolio. These days he just e-mails them a Flimp . . .

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FLIMP Your Video

With the mainstreaming of YouTube and all its video brethren and dramatic improvements in video delivery technology, web video has become much more common. While video is showing up more often, many marketers I know still struggle with how to work with it and truly make the most of it. FLIMP touts itself as a "do-it-yourself rich media marketing and communications platform" designed to help marketers create rich media microsites without any design or technical skills . . .

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Flimp?

Of all things, a local daily newspaper report was the initial source of information for me about this interesting start-up in my hometown. In fact, so far it seems that the local daily newspaper, according to my Google news search, is the first and only one to report on this new company . . .

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Hopkinton firm upgrades marketing with Web video software

Most e-mail marketing messages look as dynamic as a mud flat. Text, graphics, photographs - all very static. Flimp Media Inc. (FMI) prefers working with rich or flash media, which adds an audiovisual component to the picture, literally. It also has taken that picture and advanced its broadcasting capabilities. . .

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Video Goes Viral

Using video as part of your online marketing message should be a given. Here's how to get started. Thanks to social networking sites such as YouTube, online video has quickly become an everyday part of the online experience. While marketers have been slow to capitalize on video so far, the low cost of producing content and potential for increasing reach will make it essential to performance marketing. . .

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Flimp Media Introduces Digital Canvas

FLIMP Media has launched Digital Canvas, a product that will allow users to create web video microsites, distribute them via e-mail, embed them in other sites, and generate statistics using self-tracking capabilities. Analysis features include clickthrough tracking from interactive links, the ability to pinpoint who viewers are, and whether they watched the video to completion .. . .

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Polling Passions

Choosing a Presidential candidate to vote for in the Primaries is not the easiest decision in the world. Personally, I look for various cues, and they're not all ideological. For instance, one of the most important questions I ask myself is, will I sleep well at night with this candidate in the White House? Well, Resonance Technologies and Flimp Media have developed an emotionally based survey system that attempts to get passed ideology and uncover voter passion . . .

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