Flimp News
Flimp In the News
News Releases
Video Marketing News


Next Steps
      Contact Sales
      Attend A Flimp Demo
      Additional Flimp Services
      Call Us: 1-877-FLIMP-IT

Flimp In the News


March 9, 2010 – MediaPost's Online Video Insider
What Pez Taught Me About Video Marketing

I'm what you might call a second-generation marketer. My father started his professional marketing career with Data Terminal Systems back in 1974 -- before I was even born... Read the full article

February 11, 2010 – BtoB Magazine
4 tips for video e-mails

In the age of YouTube, everyone knows there’s nothing like great video to grab someone's attention... Read the full article

February 10, 2010, 2010 – Michael Hartzell Blog
The Best Email Marketing Services List for Business on the Planet

Pretty brave claim to say this is the best email marketing services list on Earth?... Read the full article

February 8, 2010 – MediaPost’s Online Video Insider
Why the Anti-ROI Bloggers are Wrong About Video

If you've been paying attention to the big marketing blogs over the past several months, you might have noticed the anti-ROI movement starting to gather momentum. In short, the popular marketing bloggers are spending quite a bit of energy telling us that we should focus less on metrics and more on the process of delivering entertaining and/or informative content to the masses... Read the full article

February 1, 2010 – Employee Benefit Adviser
Open enrollment made easy

Flimp Media offers brokers and advisers a turnkey solution to improved benefits communication through an easily trackable online platform... Read the full article

January 28, 2010 – eMarketing + Commerce (eM+C)
Metrics-driven Video Email

Flimp Media, a rich media solutions provider targeted at direct marketers, and iPost, an email services and predictive analytics solutions provider... Read the full article

January 28, 2010 – Internet Retailer
Companies launch new ways to deliver video e-mails in marketing campaigns

The ability to run video files in e-mail marketing campaigns is reaching new levels, with video technology companies including Flimp Media Inc. and Liveclicker Inc. working with e-mail services providers to offer new marketing applications... Read the full article

January 28, 2010 – BtoB Magazine
Delivra partners with Flimp to provide video e-mail

Indianapolis-E-mail marketing software provider Delivra announced it is partnering with Flimp Media, a developer of online video marketing and viewer analytics solutions, to enable its clients to embed and track video in e-mail messages... Read the full article

January 26, 2010 – DM News
Partnerships clear the way for video in e-mail marketing

Industry experts have chatted about using video in e-mail marketing for years, but the technology was held back by deliverability and bandwidth issues.... Read the full article

January 24, 2010 – Social Email Marketing
Another ESP goes for the combination of email marketing and video

Last week, at MarketingSherpa's Email Summit '10, ESP iPost announced a partnership with rich media developer Flimp Media.... Read the full article

January 21, 2010 – MediaPost's Online Video Insider
Quick question for all you power-marketers out there: Is Flash any good for SEO?

If you answered in the negative, have I got news for you... Read the full article

January 20, 2010 – BizReport
Flimp Media, iPost partner for video email

When it comes to online video many marketers want it but few know exactly what to do with it. A partnership between rich media developer Flimp Media and email analytics firm iPost could help by giving marketers a simple way to integrate email and video... Read the full article

January 5, 2010 – The WebMarketCentral Blog
Six Ways to Produce Online Video on a Budget

Online video is hot. (Yeah, and people gamble in casinos, I know; what a profound observation of the blatantly obvious.) ... Read the full article

January 2010 – Target Marketing
Nuts & Bolts - Tech Talk : Engagement Tracking

Hopkinton, Mass.-based Flimp Media says its recent integration of its landing page platform with more than 20 e-mail marketing services allows marketers using Flimp's video marketing and analytics to track viewer engagement... Read the full article

December 23, 2009 – MarketVolt Blog
Join The Video Revolution

Have you seen the cool video on my web site about internet marketing? If not, you can watch it at www.marketvolt.com/video... Read the full article

December 9, 2009 – Website Magazine
Flimp Video and SEO for Flash

Marketers have long struggled with what to do with flash. While there has been some headway made on the part of search engines to better index this content, it remains (for the most part) siloed entirely.... Read the full article

December 1, 2009 – Unified Communications
Flimp Media Video App Lets Employers Communicate

A new online video communications application from Flimp Media enables insurers and employers to communicate insurance and health care related benefits to large employee populations.... Read the full article

December 1, 2009 – MarketingVox
Linked Landing Pages Deliver Bigger Benefits

Tying an online ad or piece of email marketing directly to a customized landing page that acknowledges the communication and has a specific call to action can improve lift by 40% and is a necessity for marketers... Read the full article

November 25, 2009 – SmallBizTechnology.com
Business Video:  Why YouTube is Good But Not Good Enough

Youtube is one of the most popular places to host video. It's free and with millions of users all in one place, it's a great place to be seen. However, Youtube and other video sharing services have their limitations.... Read the full article

November 13, 2009 – MarketingVox
ROI, New Options for Video Email Marketing

A business case - complete with tangible ROI - for video email marketing is taking shape, accompanied by new offerings in the marketplace. However, because this rich multimedia twist on traditional email is relatively new... Read the full article

November 4, 2009 – Website Magazine
Flimp Integrates With 20 Email Service Providers

On-demand video marketing provider Flimp has completed its integration of its FLIMP video landing page solution with over twenty popular email marketing services including Exact Target, Constant Contact, Silverpop, Vertical Response, Eloqua, YesMail, Convio and iContact... Read the full article

November 3, 2009 - .eduGuru
Software Review:  Flimp – Flash Development Tool without the Programming Knowledge

So I was given the freedom to demo and review a powerful Flash development tool called Flimp. If you visit Flimp's website they describe their product as video marketing, but after playing with the software for a few weekends and talking to others this is only a part of what their service is capable of. ... Read the full article

October 29, 2009 - The 60 Second Marketer
How to Use Video Analytics Tools to Track Your Customer's Online Behavior

In the past, measuring the effectiveness of online video down to the ROI level was impossible. But today, new technologies allow marketers to track viewer behavior down to the movement of his or her cursor . . . Read the full article

August 26, 2009 - Blue Sky Factory Blog
Are Video Landing Pages Effective?

There has been a lot of buzz lately in the interactive marketing world about the integration of web video and analytics with email marketing campaigns. One of my clients recently proved that email and video landing pages are successful if done right . . . Read the full article

August 25, 2009 - Email Marketing Reports
Video Email: 8 Recommended Practices

The first half of our look at video in email reviewed those scenarios where video makes sense as email content. Now let's get down to some specifics. What tricks, traps, tactics and practices do our five video experts have for us? . . . Read the full article

August 18, 2009 - Email Marketing Reports
Video Email: When to Use It

A year ago you might have asked "can we put videos into emails?" Today, the question is more sophisticated: should we use video and, if we should, how? To provide some answers, I picked the brains of five video email experts representing a mix of technologies and perspectives . . . Read the full article

June 23, 2009 - ExactTarget Blog
Metrics-Driven Video Email Marketing

Flimp is a solution that allows you to create, distribute, and track video content in your email and landing page marketing. They are working with ExactTarget through the Extensions Network, a program in which applications that integrate with the ExactTarget application are made available to users . . . Read the full article

March 30, 2009 - The Way We Watch
37 Essential Viral Video Tips, Posts and Sites

There is a lot of information and people on web talking about web video marketing and viral video. As you know, though, there's no easy route to web video success. But for someone who wants to learn as they go, here's a collection of links that will put you in the right direction. And, every good video needs direction . . . Read the full article

March 3, 2009 - Mass High Tech
Startup Watch: Five you should follow

As part of each week's Startup Report, Mass High Tech highlights five startup companies, and their business goals, that are profiled in the New England Tech Directory. For guest access to these directory listings, visit the following companies . . . Read the full article

January 16, 2009 - Blue Sky Factory Blog
Web Video Meets Email Marketing

Time to take another look at video email. Will 2009 be the year for video email marketing to catch fire? A few years ago, video email was the highly anticipated "next big thing" in email marketing. Then it faded away, as ISP and email client security issues dashed the hopes of streaming video into the inbox, much to everyone's dismay . . . Read the full article

January 14, 2009 - The Way We Watch
Getting Your Videos Seen and Heard - Q&A with Flimp

What's the best way to get people to see your videos on-line? With vast size of the internet, web video marketing can sometimes feel like sending out a message in a bottle and throwing it in the ocean. And if that person at the other end does see the video what do you want them to do next? . . . Read the full article

November 10, 2008 - Worcester Business Journal
Story Pitch Winner: FLIMP Media Inc., Hopkinton

Online videos are all the rage these days, whether it's for fun on You Tube or for direct marketing e-mail campaigns. But when a company wants a direct marketing video campaign, they usually find it's an expensive exercise to hire someone with the right skills to help them execute the campaign . . . Read the full article

September 2008 - Talking Stick
Print It. Film It. Post It.

As blogs, wikis, video podcasts, YouTube, Facebook, Myspace, and other tools of Web 2.0 make their way into the world of higher education, marketing professionals are searching for ways to creatively incorporate these new tools into traditional styles of marketing and still catch the fast-moving attention of the Millenials . . . Read the full article

July 9, 2008 - The WebMarketCentral Blog
Blog Pitches: Good, Bad and Ugly

In How To Pitch To Bloggers, Laura Moncur tells PR and marketing people what she really thinks regarding what works, and what doesn't, when trying to persuade her or any other blogger to write about your product, service, organization, announcement, cause or candidate . . . Read the full article

July 2, 2008 - ReelSEO
Flimp Web Video Platform for Leadership Marketing

Flimp Media, announced today the release of its patent pending FLIMP® web video marketing and analytics solution for corporate leadership marketing and communications . . . Read the full article

July 2, 2008 - iAnalyzr
Flimp Launches Web Video Email and Analytics Platform

Flimp Media, announced today the release of its patent pending FLIMP® web video marketing and analytics solution for corporate leadership marketing and communications. The FLIMP® technology enables marketers and communicators to quickly create, distribute and track interactive video microsites for promoting all types of leadership communications for promoting events, speaking engagements, books, and webcasts without any programming or technical skills . . . Read the full article

March 14, 2008 - Boston Business Journal Article
Startup eases road to rich media Web advertising

In the past, when Mark Hollister needed to market one of his company's luxury villas in Italy to a potential customer, it meant putting together an expensive portfolio. These days he just e-mails them a Flimp . . . Read the full article

January 31, 2008 - Marketer's Lab
FLIMP Your Video

With the mainstreaming of YouTube and all its video brethren and dramatic improvements in video delivery technology, web video has become much more common. While video is showing up more often, many marketers I know still struggle with how to work with it and truly make the most of it. FLIMP touts itself as a "do-it-yourself rich media marketing and communications platform" designed to help marketers create rich media microsites without any design or technical skills . . . Read the full article

January 28, 2008 - AgencyNext
Flimp?

Of all things, a local daily newspaper report was the initial source of information for me about this interesting start-up in my hometown. In fact, so far it seems that the local daily newspaper, according to my Google news search, is the first and only one to report on this new company . . . Read the full article



January 27, 2008 - The MetroWest Daily News
Hopkinton firm upgrades marketing with Web video software

Most e-mail marketing messages look as dynamic as a mud flat. Text, graphics, photographs - all very static. Flimp Media Inc. (FMI) prefers working with rich or flash media, which adds an audiovisual component to the picture, literally. It also has taken that picture and advanced its broadcasting capabilities. . . Read the full article



September/October 2007 - Revenue Magazine
Video Goes Viral

Using video as part of your online marketing message should be a given. Here's how to get started. Thanks to social networking sites such as YouTube, online video has quickly become an everyday part of the online experience. While marketers have been slow to capitalize on video so far, the low cost of producing content and potential for increasing reach will make it essential to performance marketing. . . Read the full article
October 18, 2007 - PRWeek
Flimp Media Introduces Digital Canvas

FLIMP Media has launched Digital Canvas, a product that will allow users to create web video microsites, distribute them via e-mail, embed them in other sites, and generate statistics using self-tracking capabilities. Analysis features include clickthrough tracking from interactive links, the ability to pinpoint who viewers are, and whether they watched the video to completion .. . . Read the full article
August 2, 2007 - ViralRoots
Polling Passions

Choosing a Presidential candidate to vote for in the Primaries is not the easiest decision in the world. Personally, I look for various cues, and they're not all ideological. For instance, one of the most important questions I ask myself is, will I sleep well at night with this candidate in the White House? Well, Resonance Technologies and Flimp Media have developed an emotionally based survey system that attempts to get passed ideology and uncover voter passion . . . Read the full article