Flimp In the News
September 1, 2011 – Target Marketing
I received my DMA:2011 Conference and Exhibitionmagazine for the big annual event in Boston this year. I scanned the 31 direct marketing topics the event would cover...
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July 14, 2011 – IPTVBoyz.com
Video is a powerful marketing tool to generate leads and help your business grow...
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July 6, 2011 – Business Video
Ritter: Wayne, earlier we talked about different strategies used for branding and marketing versus applications for generating sales leads...
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June 29, 2011 – Business Video
Ritter: Wayne, I know that Flimp Media is a provider of a platform for using online video brochures for many applications, and you believe it is particularly effective for companies looking to generate qualified sales leads...
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June 22, 2011 – Business Video
Almost every HR professional and benefits manager today is looking for ways to improve the effectiveness and reduce the costs associated with their communications programs, when rolling out new benefits programs and educating employees about their options....
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April 24, 2011 – Jansen Communications Blog
If there's any doubt that social media is just a trend, the startups that are launching around the country are quickly squashing that idea....
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April 11, 2011 – Business 2 Community
There's a pretty good chance you just finished watching one before you arrived here....
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April 5, 2011 – Tech Cocktail
Want to convert more leads into customers? Silly question....
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March 17, 2011 – Fast Company Expert Blog
B2C marketers are not alone in jumping aboard the video marketing bandwagon.....
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March 4, 2011 – American Express OPEN Forum
Video as a marketing tool is popular and proven; people routinely click through after watching.....
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October 19, 2010 – MarketingProfs
Nearly three-quarters of marketers (73%) say integrating video with email marketing increases click-through rates (CTR), and fully one-half are now using video in their email marketing programs, according to a survey from the Web Video Marketing Council.....
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October 11, 2010 – Marketing Thought Leader
As email inboxes become more and more crowded, email marketers are being challenged to find new ways to increase open rates, engagement time and response rates...
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October 8, 2010 – Email Resource Center
The 2010 Video Email Marketing Survey was conducted by the Web Video Marketing Council, Flimp Media and Exact Target to better understand and identify the trends and practices driving the increased use of video with email marketing...
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October 7, 2010 – Learning from Big Boys
Using videos in email is starting to gain grounds among marketers...
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September 25, 2010 – OnlineVideo.net
Why wait for viewers to seek our your videos when you can send those videos to your viewers, instead? Launching a video e-mail campaign gives you a new way to repurpose your videos and to draw in new customers....
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September 15, 2010 – DMNews
The use of video in e-mail marketing is growing, but it also presents a range of challenges for marketers...
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September 14, 2010 – eMarketer
Marketers enthusiastic about video's appeal...
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September 10, 2010 – eM+C
Fifty percent of respondents to a recent survey of more than 200 interactive marketers said they're already using video within their email campaigns, and an additional 24 percent are considering doing so...
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September 4, 2010 – TMCNet
Feature Interview with Wayne Wall, CEO of Flimp Media with analyst Paul Ritter of Interactive Media Strategies...
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September 1, 2010 – Online VNR
The new 2010 Video Email Marketing Survey and Industry Trends Report shows that 73% of marketers believe video increases email click thru rates and consumers are more likely to buy after viewing an email campaign that incorporates video...
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August 14, 2010 – In the Loop
People spend an average of 1.5 minutes with video emails as opposed to 8-10 seconds on traditional email marketing...
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August 10, 2010 – ExactTarget Blog
Most of you have either seen or read about Old Spice's groundbreaking social media campaign (if not, check it out - you won't be disappointed)...
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August 6, 2010 – ExactTarget Blog
You already know that video is one of the most engaging forms of media and entertainment today...
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July 27, 2010 – Preventure Wellness Blog
Recently Employee Benefit News discussed the benefits of a multi-media marketing strategy including 'Flash' presentations to better engage and educate employees on key Benefits (including corporate wellness programs).
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May 25, 2010 – Salsa Scoop
As recently intimated, we debuted today the Salsa Market, an app store for the progressive movement...
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April 30, 2010 – Marketing Power
United Way of Massachusetts Bay and Merrimack Valley used video-embedded e-mails to better promote an event and cut costs in the process...
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April 20, 2010 – Salsa Scoop
Over the next few weeks, we'll be launching several new available features for Salsa, provided by our development partners through the Salsa Marketplace. The first of these new features is the ability to embed video in emails to your constituents with Flimp Media...
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April 19, 2010 – Social Email Marketing
Studies, mainly by ESPs, have shown that using video in email marketing might have a positive impact on conversion and recipient engagement...
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April 16, 2010 – American Marketing Association Marketing Power
United Way of Massachusetts Bay and Merrimack Valley in Boston had a problem. The non-profit wanted to boost attendance and donations for its annual Women's Breakfast event -- and cut down on marketing costs at the same time...
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April 2010 – Target Marketing
Sipping Chianti and dreaming of a vacation while tapping away on the computer at home, the wistful may seek images of that idyllic Italian wine region. Seconds later, the heart warms at finding Ca di Pesa , a vacation villa in Chianti, Tuscany...
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March 24, 2010 – Employee Benefits News
Tatic to dynamic, headache to pain reliever, Wayne Wall is looking to transform the way employers communicate benefits through technology - and the CEO of Flimp Media, Inc. believes Flimp's "video landing pages" are the answer...
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February 11, 2010 – BtoB Magazine
In the age of YouTube, everyone knows there's nothing like great video to grab someone's attention...
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February 10, 2010, 2010 – Michael Hartzell Blog
Pretty brave claim to say this is the best email marketing services list on Earth?...
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February 1, 2010 – Employee Benefit Adviser
Flimp Media offers brokers and advisers a turnkey solution to improved benefits communication through an easily trackable online platform...
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January 28, 2010 – eMarketing + Commerce (eM+C)
Flimp Media, a rich media solutions provider targeted at direct marketers, and iPost, an email services and predictive analytics solutions provider...
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January 28, 2010 – Internet Retailer
The ability to run video files in e-mail marketing campaigns is reaching new levels, with video technology companies including Flimp Media Inc. and Liveclicker Inc. working with e-mail services providers to offer new marketing applications...
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January 28, 2010 – BtoB Magazine
Indianapolis-E-mail marketing software provider Delivra announced it is partnering with Flimp Media, a developer of online video marketing and viewer analytics solutions, to enable its clients to embed and track video in e-mail messages...
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January 26, 2010 – DM News
Industry experts have chatted about using video in e-mail marketing for years, but the technology was held back by deliverability and bandwidth issues....
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January 24, 2010 – Social Email Marketing
Last week, at MarketingSherpa's Email Summit '10, ESP iPost announced a partnership with rich media developer Flimp Media....
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January 20, 2010 – BizReport
When it comes to online video many marketers want it but few know exactly what to do with it. A partnership between rich media developer Flimp Media and email analytics firm iPost could help by giving marketers a simple way to integrate email and video...
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January 5, 2010 – The WebMarketCentral Blog
Online video is hot. (Yeah, and people gamble in casinos, I know; what a profound observation of the blatantly obvious.) ...
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January 2010 – Target Marketing
Hopkinton, Mass.-based Flimp Media says its recent integration of its landing page platform with more than 20 e-mail marketing services allows marketers using Flimp's video marketing and analytics to track viewer engagement...
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December 23, 2009 – MarketVolt Blog
Have you seen the cool video on my web site about internet marketing? If not, you can watch it at www.marketvolt.com/video...
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December 9, 2009 – Website Magazine
Marketers have long struggled with what to do with flash. While there has been some headway made on the part of search engines to better index this content, it remains (for the most part) siloed entirely....
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December 1, 2009 – Unified Communications
A new online video communications application from Flimp Media enables insurers and employers to communicate insurance and health care related benefits to large employee populations....
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December 1, 2009 – MarketingVox
Tying an online ad or piece of email marketing directly to a customized landing page that acknowledges the communication and has a specific call to action can improve lift by 40% and is a necessity for marketers...
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November 25, 2009 – SmallBizTechnology.com
Youtube is one of the most popular places to host video. It's free and with millions of users all in one place, it's a great place to be seen. However, Youtube and other video sharing services have their limitations....
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November 13, 2009 – MarketingVox
A business case - complete with tangible ROI - for video email marketing is taking shape, accompanied by new offerings in the marketplace. However, because this rich multimedia twist on traditional email is relatively new...
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November 4, 2009 – Website Magazine
On-demand video marketing provider Flimp has completed its integration of its FLIMP video landing page solution with over twenty popular email marketing services including Exact Target, Constant Contact, Silverpop, Vertical Response, Eloqua, YesMail, Convio and iContact...
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November 3, 2009 - .eduGuru
So I was given the freedom to demo and review a powerful Flash development tool called Flimp. If you visit Flimp's website they describe their product as video marketing, but after playing with the software for a few weekends and talking to others this is only a part of what their service is capable of. ...
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October 29, 2009 - The 60 Second Marketer
In the past, measuring the effectiveness of online video down to the ROI level was impossible. But today, new technologies allow marketers to track viewer behavior down to the movement of his or her cursor . . . Read the full article
August 26, 2009 - Blue Sky Factory Blog
There has been a lot of buzz lately in the interactive marketing world about the integration of web video and analytics with email marketing campaigns. One of my clients recently proved that email and video landing pages are successful if done right . . . Read the full article
August 25, 2009 - Email Marketing Reports
The first half of our look at video in email reviewed those scenarios where video makes sense as email content. Now let's get down to some specifics. What tricks, traps, tactics and practices do our five video experts have for us? . . . Read the full article
August 18, 2009 - Email Marketing Reports
A year ago you might have asked "can we put videos into emails?" Today, the question is more sophisticated: should we use video and, if we should, how? To provide some answers, I picked the brains of five video email experts representing a mix of technologies and perspectives . . . Read the full article
June 23, 2009 - ExactTarget Blog
Flimp is a solution that allows you to create, distribute, and track video content in your email and landing page marketing. They are working with ExactTarget through the Extensions Network, a program in which applications that integrate with the ExactTarget application are made available to users . . . Read the full article
March 30, 2009 - The Way We Watch
There is a lot of information and people on web talking about web video
marketing and viral video. As you know, though, there's no easy route to web video success. But for someone who wants to learn as they go, here's a collection of links that will put you in the right direction. And, every good video needs direction . . . Read the full article
March 3, 2009 - Mass High Tech
As part of each week's Startup Report, Mass High Tech highlights five startup companies, and their business goals, that are profiled in the New England Tech Directory. For guest access to these directory listings, visit the following companies . . . Read the full article
January 16, 2009 - Blue Sky Factory Blog
Time to take another look at video email. Will 2009 be the year for video email marketing to catch fire? A few years ago, video email was the highly anticipated "next big thing" in email marketing. Then it faded away, as ISP and email client security issues dashed the hopes of streaming video into the inbox, much to everyone's dismay . . . Read the full article
January 14, 2009 - The Way We Watch
What's the best way to get people to see your videos on-line? With vast size of the internet, web video marketing can sometimes feel like sending out a message in a bottle and throwing it in the ocean. And if that person at the other end does see the video what do you want them to do next? . . . Read the full article
November 10, 2008 - Worcester Business Journal
Online videos are all the rage these days, whether it's for fun on You Tube or for direct marketing e-mail campaigns. But when a company wants a direct marketing video campaign, they usually find it's an expensive exercise to hire someone with the right skills to help them execute the campaign . . . Read the full article
September 2008 - Talking Stick
As blogs, wikis, video podcasts, YouTube, Facebook, Myspace, and other tools of Web 2.0 make their way into the world of higher education, marketing professionals are searching for ways to creatively incorporate these new tools into traditional styles of marketing and still catch the fast-moving attention of the Millenials . . . Read the full article
July 9, 2008 - The WebMarketCentral Blog
In How To Pitch To Bloggers, Laura Moncur tells PR and marketing people what she really thinks regarding what works, and what doesn't, when trying to persuade her or any other blogger to write about your product, service, organization, announcement, cause or candidate . . . Read the full article
July 2, 2008 - ReelSEO
Flimp Media, announced today the release of its patent pending FLIMP® web video marketing and analytics solution for corporate leadership marketing and communications . . . Read the full article
July 2, 2008 - iAnalyzr
Flimp Media, announced today the release of its patent pending FLIMP® web video marketing and analytics solution for corporate leadership marketing and communications. The FLIMP® technology enables marketers and communicators to quickly create, distribute and track interactive video microsites for promoting all types of leadership communications for promoting events, speaking engagements, books, and webcasts without any programming or technical skills . . . Read the full article
March 14, 2008 - Boston Business Journal Article
In the past, when Mark Hollister needed
to market one of his company's luxury
villas in Italy to a potential customer, it meant putting together an expensive portfolio.
These days he just e-mails them a Flimp . . . Read the full article
January 31, 2008 - Marketer's Lab
With the mainstreaming of YouTube and all its video brethren and dramatic improvements in video delivery technology, web video has become much more common. While video is showing up more often, many marketers I know still struggle with how to work with it and truly make the most of it. FLIMP touts itself as a "do-it-yourself rich media marketing and communications platform" designed to help marketers create rich media microsites without any design or technical skills . . . Read the full article
January 28, 2008 - AgencyNext
Of all things, a local daily newspaper report was the initial source of information for me about this interesting start-up in my hometown. In fact, so far it seems that the local daily newspaper, according to my Google news search, is the first and only one to report on this new company . . . Read the full article
January 27, 2008 - The MetroWest Daily News
Most e-mail marketing messages
look as dynamic as a mud
flat. Text, graphics, photographs - all
very static.
Flimp Media Inc. (FMI) prefers
working with rich or flash media,
which adds an audiovisual
component to the picture, literally.
It also has taken that picture
and advanced its broadcasting
capabilities. . . Read the full article
September/October 2007 - Revenue Magazine
Using video as part of your
online marketing message
should be a given. Here's how
to get started.
Thanks to social networking
sites such as YouTube, online
video has quickly become an
everyday part of the online
experience. While marketers
have been slow to capitalize
on video so far, the low cost
of producing content and
potential for increasing reach
will make it essential to
performance marketing. . .
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October 18, 2007 - PRWeek
FLIMP Media has launched Digital Canvas, a product that will allow users to create web video microsites, distribute them via e-mail, embed them in other sites, and generate statistics using self-tracking capabilities. Analysis features include clickthrough tracking from interactive links, the ability to pinpoint who viewers are, and whether they watched the video to completion .. . .
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August 2, 2007 - ViralRoots
Choosing a Presidential candidate to vote for in the Primaries is not the easiest decision in the world. Personally, I look for various cues, and they're not all ideological. For instance, one of the most important questions I ask myself is, will I sleep well at night with this candidate in the White House? Well, Resonance Technologies and Flimp Media have developed an emotionally based survey system that attempts to get passed ideology and uncover voter passion . . .
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