News articles, research and information about online video marketing.
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How Big a Boost Will iPhone 4, HTML5 Give Video E-Mail Marketing?
August 06, 2010
MarketingVox
Ascertaining the impact of different smart phone appliances on video email marketing.
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5 Actions You Want Every One Of Your Video Viewers To Take
August 06, 2010
ReelSEO - Jeremy Scott
Viewer engagement should be a top goal for video content used in web video marketing campaigns.
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Drive Clicks and Conversions with Email + Video
August 06, 2010
New Email Marketing Strategy - Kristeen Hudson
In this exclusive webinar on August 12, experts from ExactTarget and Flimp Media will reveal key findings from the 2010 Video Email Marketing Survey, as well as tips on achieving phenomenal results with video + email.
Register Now >>
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Social Media Recruitment: Do prospects really use it??
August 04, 2010
.eduGuru - Lougan Bishop
Three new reports show that prospective college students are utilizing social media content, including online video, as part of their college search process.
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Vice, a Media Company, Shows Big Brands How to Reach the Hip Crowd
August 04, 2010
The New York Times - Joseph Plambeck
Media company Vice creates content, including online video, to help organizations connect with specific audiences.
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The Power of Engagement - 8 Ideas You Can Add To
August 03, 2010
ClickZ - Harry Gold
Since online video is an effective way to engage an audience, the effectiveness of web video marketing campaigns can and should be measured.
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Tuning Website Video for Higher Conversion -- Part 1
August 03, 2010
VisibleGains Blog
Most organizations are incorporating web video marketing content into either video landing pages, blogs or directly onto a website's homepage.
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Mobile Video to Double Reach by 2013
August 03, 2010
eMarketer
Video consumption on mobile phones, which can take place through various channels, is expected to reach 23.9 million in 2010.
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E-Commerce Video SEO Snapshot Spells Huge Opportunity For Internet Retailers
August 02, 2010
ReelSEO - Christophor Rick
"State of Video in e-Commerce," a new report from SundaySky, found that only 12 percent of the top 50 retailers have more than 100 videos indexed by Google.
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The Growth and Future of Video in E-Commerce: Creativity Versus Psychology
July 31, 2010
ReelSEO - Grant Cowell
Retailers should be utilizing online video since, when used effectively, audiovisual content is highly persuasive.
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