News articles, research and information about online video marketing.
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Case Study: The Magic of Affordable Video Delivery
June 14, 2010
OnlineVideo.net - Troy Dreier
Marketers utilizing web video content may find it more effectively to pay for a video delivery system than to rely on free video sharing services.
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Produce Video Without The Producer
June 14, 2010
Visible Gains Blog - Chris
Marketers can easily shoot their own video content without relying on professional videographers if they use the correct equipment and plan their shoot accordingly.
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Study: Online Video Spending Expected To Grow, But Budget Sources Don't Change
June 14, 2010
Online Media Daily - Staff Writers
A survey of advertising industry executives conducted by MediaPost's Center for Media Research found that 53 percent believe online premium content is the most effective in terms of ROI, with 52 percent citing in-banner video ads.
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2/3 of US Internet users watch at least one video online per month
June 10, 2010
TNW Social Media - Chad Catacchio
In 2010, at least 66 percent of US web users watch at least one video per month online.
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